The words “free publicity” bring joy to the ears of many SMB owners. You don’t have a big marketing budget, so you need to find ways to cut costs as much as possible. Luckily Facebook has you covered. There are several ways you can promote your business on the world’s biggest social network that won’t cost a dime.
How to promote your SMB on Facebook for free
Live video: a free way to reach new customers
Having direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium.
Improve Chrome with these 6 extensions
Aspects of virtualization: licenses
Software developers make a profit by selling us the best product they can create. When selling pieces of their software in bulk they offer licensing packages to businesses so you don’t have to buy 100 copies of the same CD. Simple enough, right? Well, now that an increasing amount of services and tools are moving into the cloud it’s a lot harder to track how many licenses you’ll need and how much they’ll cost.
5 tricks for thwarting VoIP threats
The VoIP market continues to grow and doesn’t show any signs of stopping. As its use becomes more widespread, so too do the security threats against it. Although these type of attacks haven’t received as much media attention as ransomware and phishing, they’re no less dangerous or damaging to your SMB. Let’s examine 5 five useful tips for protecting your VoIP network.
How business continuity plans can fail
Are your site’s images hiding an attack?
As more and more content management services are released to aid SMBs in online marketing, security risks also increase. One such helper is the image processing service ImageMagick. And while it has proven useful to countless businesses, it is now something you should be concerned about from a security standpoint.
7 Twitter tactics to get more retweets
Tap into the benefits of the human cloud
Companies have increasing opportunities to tap into a virtual, on-demand workforce that’s proving to be a third-generation sourcing ecosystem for key talent. The human cloud offers a competitive advantage for startups and SMBs to compete with large enterprises by leveraging specialized skills and expertise that are outsourced globally.
