Easy tips to keep your cloud costs down

Moving to the cloud can save your business a lot of money, which explains why the technology is so widespread. But what many business owners fail to realize is that some cloud services come with hidden costs. And while these costs may seem insignificant at first, they can add up to a staggering amount if […]

Here’s how marketing automation increases leads

Marketing automation has become an essential part of every business’s marketing strategy. Thanks to innovations in IT, business marketing tools have become more affordable for small retailers, online sellers, and other mom-and-pop operations. Don’t pass up the opportunity to maximize all the marketing automation tools available that can increase your leads and give you these […]

How you keep your email account safe

Everyone uses email to send and receive sensitive information, making it an attractive target for cyberattacks. The importance of email security is vital to your company’s operations, so applying the following tips can dramatically reduce your exposure to hackers and malware. Use separate email accounts Most people use a single email account for all their […]

How to compute the TCO of a VoIP system

If you want to get the most value out of a Voice over Internet Protocol (VoIP) solution, assess the actual cost of having one. There may be additional or hidden expenses that you might fail to consider, so analyze the total cost of ownership (TCO) to fully comprehend your telecommunications spend. TCO is the overall […]

Web conversion done right in 5 steps

Are there surefire ways to attract prospects to your website and to convince them to sign up for your product or service? The first step is always to make your website easy to use. Read on for five tips that improve user experiences, site trustworthiness, and conversion rates. 1. Optimize your website for mobile devices […]

How to choose the best MSP

Business owners are increasingly realizing the importance of adopting efficient, flexible, and cost-effective IT systems. But as customers’ expectations rise, IT becomes far too complex and demanding for businesses to manage alone. This is why many companies outsource their IT needs to a managed IT services provider (MSP). MSPs defined MSPs are companies composed of […]

The threat of distributed spam distraction

You wouldn’t think that cybercriminals would carry out their nefarious schemes in plain sight — except that they do and you’ve probably already fallen victim to them. Learn all about a scheme called distributed spam distraction (DSD) and how malicious actors are using it to steal valuable information from their victims. What is DSD? DSD […]

How to deal with common VoIP problems

When it comes to saving money for small businesses, Voice over Internet Protocol (VoIP) is a good solution. But not all VoIP systems are built the same. So when you’re ready to use this technology for your business, beware of these common VoIP pitfalls. Any of these VoIP issues can tarnish your company’s reputation and […]

Use Gmail with ease with these 5 tips

Gmail’s email management interface is a crowd favorite, owing to its pleasant aesthetics and intuitive design. But did you know that you can still take your Gmail experience up a notch? Try the following tricks. Undo Send In the fast-paced world of business, mistakes happen. And because everybody deserves a second chance at writing that […]

Ignore these outdated disaster recovery myths

Disaster recovery (DR) used to be an expensive solution that relied predominantly on tape backups. Today, cloud computing has dramatically changed the DR landscape, affording even small- and medium-sized businesses cheaper and more reliable DR solutions. Unfortunately, there are still a number of misconceptions about DR. Here are three myths that no longer apply. Myth […]